Food PR
We specialise in creating marketing communications strategies that make a tangible difference to your business
The food and drink industry is the UK’s largest manufacturing sector, contributing £28.2bn to the economy annually and employing 400,000 people.
We have almost 20 years’ experience in the food and FMCG sectors which we use to develop engaging, exciting and strategic public relations and digital marketing strategies. Our campaigns are proven to enhance your company’s reputation and give your brand and products the recognition they deserve amongst both retailers and consumers.
To see our latest FMCG and food manufacturer case studies click here, or to speak to a member of our team about your PR and Social Media requirements, call 0114 349 5345 or email hello@dragonflypr.co.uk.
Creative and bespoke content marketing
With a team that has worked with some of the UK’s leading FMCG manufacturers and food companies on both b2b and b2c campaigns, we have the expertise to implement creative and bespoke content marketing, PR and social media strategies for businesses of all sizes.
We are able to use the high quality content generated for PR campaigns with our digital PR, SEO and Content marketing to maximise both your online and offline presence.
Business objectives
We help our clients to meet their business objectives through consistent coverage in trade, consumer, regional and national media, as well as online with bloggers and other influencers, which has a direct impact on their bottom line. We can also design and manage your SEO, content marketing and social media campaigns, which generate more traffic to your website and engage customers and influencers in your brand.
Case Studies
Some recent Food PR case studies
Retail
Marketing to the retail trade is one of our areas of expertise. Understanding the key drivers for retailers, plus seasonality, means that we can create and implement integrated PR and SEO campaigns that deliver results.
Our team are specialists in writing informative and well researched articles for the retail trade media, covering all manners of subjects from how to maximise product displays to implementing POS and effective merchandising. Our media relationships are second to none and we build on these to demonstrate what really makes our clients different to b2b and b2c end users.
We regularly secure placement for our clients in:
