Maximising your experience at manufacturing and construction events
If you are attending manufacturing and construction events, then it is important to plan ahead and define your goals. Are you looking to find new suppliers, showcase your products, or secure new business partnerships and customers? Once you’ve identified your objectives, you can research which trade shows align best with your business needs.
When attending the event, it’s crucial to go prepared. One of the biggest advantages of trade shows is the opportunity to network and meet new contacts. As a PR and marketing agency, we can assist in creating content and designing marketing materials that are consistent with your brand identity.
To maximise your visibility at manufacturing and construction events and trade shows, be sure to engage on social media. Most industry events have dedicated hashtags, allowing you to increase your exposure and connect with other businesses posting at the show. Engaging with these posts can further enhance your presence and open doors to new opportunities. For example, UK Construction Week uses the hashtag #UKCW, while the Advanced Engineering show utilises the hashtag #AEUK24.
Another way to use social media during the event is to share behind-the-scenes content, such as setting up your booth, posting teasers before the event starts and providing exclusive sneak peeks. You can also share posts highlighting key moments from the day, such as panel discussions, keynote speakers, demos and photos of networking with new people. This is a great way to engage with your online community in a fun and meaningful way.
Top five manufacturing and construction events in October
- UK Construction Week
UK Construction Week is the largest built environment event in the UK, bringing together over 20,000 construction professionals. With over 300 exhibitors and speakers, it offers a unique opportunity for builders, architects, engineers and contractors to gain insights from industry leaders, see the latest products and connect with like-minded individuals. The event is split into nine different shows such as, Build X, Infrastructure Live, Digital Construction, The Offsite Show and more.
- When: October 1-3
- Location: NEC Birmingham
- How to attend: Register for free
- Hashtag: #UKCW, #ConstructionWeek, #UKConstructionWeek
- Building & Construction Summit
Aimed at construction professionals, contractors, developers and suppliers, the Building and Construction Summit provides a great opportunity for exploring current challenges and the future of construction and property development.
- Date: October 8-9
- Location: Radisson Hotel, Heathrow
- How to attend: Book your place
- Hashtag: #FEBuildingSummit
- Smart Buildings Show
The Smart Buildings Show focuses on the latest information and technology in the smart buildings industry. It aims to educate and showcase how smart technology can be integrated into buildings and provides insight into how buildings can be made more sustainable and energy-efficient.
- Date: October 9-10
- Location: ExCeL London
- How to attend: Register for free
- Hashtag: #SmartBuildingsShow24, #smartbuildings
- Advanced Engineering
As one of the largest engineering and manufacturing events, Advanced Engineering gathers professionals from industries, including aerospace, automotive and medical devices, to explore the latest engineering innovations. With over 180 speakers and exhibitions showcasing cutting-edge products and solutions, this event helps engineers, manufacturers and product designers stay ahead of industry trends and provides opportunities to discover new technologies.
- When: October 30-31
- Location: NEC Birmingham
- How to attend: Register or become an exhibitor.
- Hashtag: #AEUK24
- Manufacturing Supply Chain Exhibition 2024
Organised by the Barnsley & Rotherham Chamber of Commerce, the Manufacturing Supply Chain Exhibition 2024 is a great opportunity for manufacturing businesses to gain knowledge about the latest industry developments, insights from industry leaders and network with local and national suppliers who can support in developing business growth.
- Date: October 16
- Location: Holiday Inn, Rotherham
- How to Attend: Secure your place.
- Hashtag: #ManufacturingExpo
With over 20 years’ experience as a PR agency specialising in manufacturing and construction, we’re here to help businesses boost their online presence and stand out at industry events. Whether it’s increasing brand awareness or generating valuable sales leads, we can support your company’s growth every step of the way. To learn more about our PR services for manufacturing and construction businesses, contact us on 0114 359 5341 or email hello@dragonflypr.co.uk
