We welcome the latest addition to the Dragonfly PR team!

After a series of client wins we’ve recently extended the Dragonfly PR team with the addition of PR and Social Media Executive, Clare Tollick.

Clare made the move into Public Relations after spending over 10 years working for a law firm, where her e
xperience included working with clients in various industries – including manufacturing and construction.

But with years of experience in writing for local food blogs and a Sheffield-based magazine, Clare wanted to spend more time writing about and promoting a wider range of clients, so she accepted a role in a digital marketing agency in Sheffield.   After over a year working here, she learned of the opportunity to join the rapidly growing team at Dragonfly PR and is now working with us to grow and develop PR and social media campaigns for our clients.

A self-declared Twitter addict, Clare likes to stay abreast on everything that’s happening in social media – she’s fascinated by the way brands and their customers or clients can connect through the various platforms out there.

We ask Clare a few quick-fire questions to get to know her a bit better…

Where is your favourite holiday destination?

Rome. I’ve been twice but I’m desperate to get back. There’s something about the authentic Roman carbonara that really does it for me! That and the stunning architecture, the super cool Italian way of life and the fine wines!

What three things would you take on a desert island?

As long as I could get 4G on this island (!), then my phone (along with a super-duper solar powered charger) would be my number one item. Of course this would feed my social media obsession quite nicely but I’m also thinking that a few Google searches might come in handy when deciding what’s safe to eat and drink! Next up would be a supply of pens and paper – I embraced computers a long time ago, but I still like to scribble things down and my desk is covered with scraps of notes and ‘to-do’ lists. Last of all would be my hand cream. No matter where I go, I’ll have a tube of hand cream with me – I guess my hands are just a bit sensitive!

If you could have dinner with a famous person, who would it be and why?

As a bit of a foodie I have to go with a chef – on the basis that he’ll be cooking of course! And I’d go with Tom Kerridge – he’s a great chef and he seems like a nice guy – I reckon we’d have fun.

How do you see social media developing in the next 12 months?

With Twitter and Facebook looking more and more like each other by the day, I have this awful vision of all the platforms merging into a hideous mass of noise with businesses competing hard to be heard. In reality I know that this won’t happen. Twitter, Facebook, LinkedIn, Pinterest and Instagram all appeal to different audiences and have different functions. If anything we’ll just continue to see them copying popular aspects from each other – like when Facebook started using Twitter’s hashtag.  Not a bad thing!

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