OUR BLOG

How can construction companies improve search rankings - five easy steps?

Here, our digital marketing team offers advice on how to optimise your website so that it ranks higher on Google and other search engines.

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No time for award entries? Appoint a PR company to write them for you instead!

Here our PR team takes a look at the importance of entering regional, business, manufacturing, FMCG and construction awards and the benefits of appointing a PR agency to do all the hard work for you.

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What is content marketing?

Content Marketing is being widely sought after as the route to enhancing search rankings, here we explain how it works....

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Why good content is essential in SEO

It’s a known fact that good content is an essential part of any SEO strategy, here the Dragonfly PR digital team explores why...

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Tips and advice on international media relations

Here, our PR team offers advice on furthering your business profile on an international basis through public relations. 

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The importance of keeping local radio programmes on air

Following the news that many regional radio stations across the UK are due to be axed, our PR team looks at the importance of keeping local radio shows on air.

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SEO how to improve your ranking

Here our SEO team looks at why digital marketing should be an integral part of any PR campaign.

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Does PR work?

PR is all about managing reputations, but we are often asked 'does it really work?' Here we look at why choosing to integrate a strong public relations strategy into your marketing plan can deliver world class results.

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Keep it Rollin'...Why Keeping Momentum in your PR Activity is Essential in Uncertain Times

Dragonfly PR Account Manager, Rebecca Hart, explains why it is essential that any business makes PR the highest priority to keep one step ahead of the rest.

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How manufacturing companies can make the most out of Public Relations...

As companies in the industrial sector look to win new customers – and to retain the loyal buyers they have – they need to find ways to keep in front of prospects. Here, our PR team discusses how Public Relations can help manufacturers achieve this goal...

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How do I measure the effectiveness of PR?

How to measure the effectiveness of PR is a question that we often get asked by clients. What most need to know, really, is; does PR work? Here our Public Relations team looks at this in more detail and explains why we set about creating a more transparent method of evaluating the success of our bespoke PR strategies for each of our clients. 

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Why a clever hashtag can be key to making your marketing work well

Here our social media team looks at the importance of using a hashtag in your social media marketing and why thinking outside the box can make all the difference to your campaign.

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Get a great start to your Public Relations and Digital Marketing in 2019!

In our latest blog, we take a look at how you can get more out of your Public Relations, SEO and Content Marketing in 2019.

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How to make your construction PR strategy work harder

Here the Dragonfly PR team summarises some of the main elements to include in an effective PR strategy.

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Why the customer has to be right on social media...

Here our social media team looks at why the customer has to be right on social media

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