Why the Building Safety Act is an opportunity for building product manufacturers
In May, the long-awaited Building Safety Act was introduced in England, central to which is a new Building Safety Regulator within the Health & Safety Executive, who will have to approve higher risk residential projects over 18m at the planning application and building control stages.
Architects acting as Principal Designers will be responsible for keeping an account of how the building has been designed and how design decisions were made relating to fire and structural safety.
In addition, there will be a National Regulator for Construction Products (NRCP) within the existing office for product safety and standards. The regulator will have powers to withdraw unsafe products from the market and issue penalties against suppliers or manufacturers who fail to meet compliance rules on information. If a building product is proven to be defective or carrying out marketing in a misleading way, the company will become liable to pay damages to people affected by the building.
This is quite a significant change within construction products – reinforcing the need for products to be correctly marketed and sold and accurately specified.
This is indeed good news for the industry, helping to drive up standards and offering better protection to tenants and homeowners.
As we continue to work with a number of building product manufacturers, it is really important that we demonstrate their expertise and position them as thought leaders in the industry. We write white papers, Building Regulations articles and other technical articles and blogs, working closely alongside the client’s Technical Directors and Product Managers. It has never been more important to ensure a clear, accurate, correct message is getting across about building products to an audience of architects and building specifiers, both public and private sector.
If you are a building product manufacturer that sells to developers, contractors, homeowners or self-builders, then we may be able to help you to raise your profile, enhance specifications and engage with customers. For more details of our public relations, content creation and digital marketing services email hello@dragonflypr.co.uk or call 0114 349 5341 or view our case studies here
Through our dedicated PR campaign, we can work to help you achieve your business objectives and really make a difference.
Interested in finding out more about PR services for manufacturers and building products companies? Take a look at our case studies and drop us a line hello@dragonflypr.co.uk or call 0114 349 5341.
Dragonfly PR is a is a Sheffield-based PR agency, with over 20 years’ experience in creating meaningful and engaging content, specialising in working with clients in the b2b, construction and manufacturing sectors.