Dragonfly PR Gets A Taste of Paradise with New Contract Win


Dragonfly PR has been appointed as the dedicated PR agency for Paradise Fruits by Jahncke, the natural ingredients supplier behind four of Europe’s most innovative fruit and vegetable processing businesses.

Paradise Fruits by Jahncke, which is headquartered in Germany with UK offices in Sherburn in Elmet, Yorkshire, approached Dragonfly PR after recognising the team’s expertise in food manufacturing media relations and content marketing.

Rebecca Hart, Account Manager at Dragonfly PR, explains: “We are really excited to be working with Paradise Fruits to help raise awareness of both its products and expertise, as well as its presence at a number of leading European trade shows in 2020. Our experience in working with food manufacturers which exhibit at some of the world’s leading food and ingredients exhibitions means we have high expectations of what our PR campaign can deliver.”

Paradise Fruits by Jahncke is a trusted partner to many of the world’s leading food manufacturers of baked goods, confectionery, chocolate, cereals and snacks.

Under the Paradise Fruits banner are four distinctive natural ingredients businesses; including Paradise Fruits Solutions, Paradise Fruits Freeze-Dried, Paradise Fruits Frozen and Paradise Garden.

The company has a history spanning over 130 years. Still owned by the Jahncke family, Paradise Fruits has its manufacturing plant in the Altes Land area of Northern Germany, which is the largest continuous apple growing area in Europe. With a heritage formed by a strong father-son management, the business has been able to implement progressive ideas and retain a sense of time-tested methods to make the group one of the most significant and successful in the global fruit processing industry.

A Sheffield-based PR and content marketing agency, Dragonfly PR specialises in media relations, event management and organic SEO for constructionmanufacturing and food companies. Our team of Public Relations and digital marketing experts has more than fifteen years' experience working with companies based throughout Yorkshire, the East Midlands and the North West.

For more information about Paradise Fruits, visit https://www.paradisefruits.co.uk/. For details about Dragonfly PR or to speak to a member of our team about how we can support you with your 2020 marketing campaign, call 0114 349 5345.

Call us on: 0114 349 5341