Blog
Why ESG should be part of your B2B PR campaign
Most businesses are aware that Environmental, Social, and Governance (ESG) factors can impact the sustainability and long-term success of all businesses. For that reason it should be an important part of your PR strategy, even if it is simply to address the needs of customers and stakeholders.
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Why Instagram needs to be part of your B2B marketing strategy
In this blog we explore the benefits Instagram can bring for Marketing Managers looking to develop a PR strategy for B2B companies. We will show that Instagram isn’t just for B2C companies.
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How to improve the ranking of your B2B website
In this blog, we take a look at what might be impacting your website and preventing you achieving a better ranking – and what can be done about this.
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Executive profiling will level-up your social media game
In this blog, we look at how executive profiling can help your business reach its social media goals.
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Why are B2B influencers important to my business?
Influencers are becoming increasingly important in business to business marketing. Here we take a look at how you can work with influencers and what the benefits would be to your b2b brand.
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What makes a good PR story?
Ever wondered what makes a good PR story? Read on and find out what's newsworthy and what's not and how to make the most of your press release.
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How to stand out on social media in a traditional industry
In this blog we look at how businesses in construction and manufacturing industries can surpass their competitors with more creative social media strategies.
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Do PR and social media campaigns generate sales leads?
Companies in the construction and manufacturing sectors often ask whether our PR and social media campaigns generate sales enquiries. Here we look at how and why they do.
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Could TikTok add value to business to business companies?
Take a look at our latest blog which discusses the opportunities offered by TikTok to business to business companies.
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How to get into the PR industry!
Starting a career in a PR agency takes a combination of skill, hard work and good luck and many people take non-traditional career routes in.
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How to reach out to international markets through PR
Many manufacturers are looking to extend their global reach. In this blog we look at how our PR campaigns reach out to international markets and how our contacts with worldwide journals, both online and printed, enables us to do this.
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Tips for planning your PR and digital marketing campaigns for the year ahead
Take a look at our top tips for Marketing Managers planning PR and digital marketing campaigns for the year ahead.
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How to build a PR & digital marketing campaign around sustainability
In this blog, we give advice tips to building product and construction companies on how to build a PR and digital marketing campaign around sustainability.
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Influencer marketing is the dark horse for a successful campaign in the manufacturing industry
This week we take a look at influencers and how they can be engaged for positive impact by business to business companies.
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Communicating results in the best possible way
In this latest blog we take a look at the importance of communicating results from PR and social media activities amongst your organisation.
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