How to make PR work for the manufacturing sector
If, like most manufacturing companies, you produce products that are designed for a specific purpose but that wouldn’t necessarily grab the headlines every day, then you’re not alone. That’s where our Public Relations team comes in and, because we are dedicated to the manufacturing and B2B sector, we can help you gain good quality media coverage in the titles where it matters most.Read More
Dragonfly welcomes new Senior Account Executive
We are pleased to announce that Rebecca Hart has joined the team at Dragonfly PR as Senior Account Executive.Read More
The awards season is here - don't miss out!
It's always nice to win, or at least be shortlisted in awards - we can help!Read More
Does this signal an end to breaking specifications?
Breaking specifications has become common practice in the construction sector for many years. However, recent events may signal a change in this practice - our PR team delves into the issue.Read More
PR and social media - it's all about good content
Generating good quality content for websites, blogs and thought leadership articles is more important than ever these days and it's what our clients require most of all from us.Read More
Crisis communication planning â what it is and why it really matters
How well equipped is your business to deal with a crisis? Not sure? Read on.Read More
When is the best time to post on social media?
We share some of the latest research on when is best to post on social media for maximum engagement....Read More
Are PR professionals missing a trick by not making more of infographics?
Are you a business to business, construction or manufacturing company struggling to get coverage from your press releases?Read More
How has PR helped shape the construction industry?
Our latest blog looks at how we have helped construction sector clients to become 'thought leaders' in their industry.Read More
Looking for a b2b PR agency? Here are our hints and tips....
Are you a business to business, construction or manufacturing company that is looking to raise awareness and generate results through a PR campaign, but haven't worked with an agency before?Read More
Things to consider when appointing a web design agency
It's worth doing your research to make sure that the agency you choose to design your website is right for your business - here are our top tips.Read More
So you think you âdoâ social media?
We wrote a few weeks ago about the role of the press release. Well, more specifically we asked if the press release had actually had its day. Our conclusion was that although the press release is still important, the PR landscape has changed considerably over the past decade and communication professionals ignore that fact at their peril.Read More
Make sure your PR is on the right track
The Rail sector offers many opportunities to manufacturers and service providers and is now a key market for many of our clients. With the planned investment in the rail network and growing support for HS2 in the UK, this is set to increase even further as businesses look to maximise their opportunities.Read More
Should I spend my budget on advertising or PR?
Bill Gates made a very good point when he said that “If I was down to my last dollar, I’d spend it on public relations.” Spoken by someone in his position, with no vested interest, this was a massive endorsement of the value of good PR.Read More
Has the press release had its day?
Fifteen years ago, writing a press release was a pretty good way to secure media coverage. Then the trade magazines started to charge for 'colour separations' which was the only way to guarantee they would use a press release with a colour photograph.Read More