Blog

Content Marketing explained and why it is important for b2b companies

07 June 2019

Here we take a look at why content marketing is vitally important and can help maximise results and engagement with your target audience.

Why ethical companies need good PR

24 May 2019

Ethical companies are recognising that they need to communicate their positive actions towards their staff, community and environment. Find out why a PR campaign is so important for these businesses.

How can construction companies improve search rankings - five easy steps

17 May 2019

Here, our digital marketing team offers advice on how to optimise your website so that it ranks higher on Google and other search engines.

No time for award entries? Appoint a PR company to write them for you instead!

10 May 2019

Here our PR team takes a look at the importance of entering regional, business, manufacturing, FMCG and construction awards and the benefits of appointing a PR agency to do all the hard work for you.

What is content marketing?

07 May 2019

Content Marketing is being widely sought after as the route to enhancing search rankings, here we explain how it works....

Why good content is essential in SEO

18 April 2019

It’s a known fact that good content is an essential part of any SEO strategy, here the Dragonfly PR digital team explores why...

Tips and advice on international media relations

05 April 2019

Here, our PR team offers advice on furthering your business profile on an international basis through public relations.

The importance of keeping local radio programmes on air

22 March 2019

Following the news that many regional radio stations across the UK are due to be axed, our PR team looks at the importance of keeping local radio shows on air.

SEO how to improve your ranking

15 March 2019

Here our SEO team looks at why digital marketing should be an integral part of any PR campaign.

Does PR work?

08 March 2019

PR is all about managing reputations, but we are often asked 'does it really work?' Here we look at why choosing to integrate a strong public relations strategy into your marketing plan can deliver world class results.

Keep it Rollin'...Why Keeping Momentum in your PR Activity is Essential in Uncertain Times

15 February 2019

Dragonfly PR Account Manager, Rebecca Hart, explains why it is essential that any business makes PR the highest priority to keep one step ahead of the rest.

How manufacturing companies can make the most out of Public Relations...

06 February 2019

As companies in the industrial sector look to win new customers – and to retain the loyal buyers they have – they need to find ways to keep in front of prospects. Here, our PR team discusses how Public Relations can help manufacturers achieve this goal...

How do I measure the effectiveness of PR?

30 January 2019

How to measure the effectiveness of PR is a question that we often get asked by clients. What most need to know, really, is; does PR work? Here our Public Relations team looks at this in more detail and explains why we set about creating a more transparent method of evaluating the success of our bespoke PR strategies for each of our clients.

Why a clever hashtag can be key to making your marketing work well

18 January 2019

Here our social media team looks at the importance of using a hashtag in your social media marketing and why thinking outside the box can make all the difference to your campaign.

Get a great start to your Public Relations and Digital Marketing in 2019!

08 January 2019

In our latest blog, we take a look at how you can get more out of your Public Relations, SEO and Content Marketing in 2019.